So if you’re on Etsy, chances are you’ve been hearing a lot about SEO (search engine optimization) lately. I know it’s something that I need to do if I want to get more traffic to my site. So I started reading some forum threads about it and I think I’ve hit a bit of a snag.
The thing is, you’re supposed to pick a few key words that accurately describe your product and use them in your shop title, your item names and their descriptions. So, my issue is, I don’t know what key words are best for my shop. Yeah there’s the typical “handmade jewelry” but from what I’ve read, you should add other words that better describe what you’re selling.
The problem I’m having is that I have a few different styles. And my style has definitely changed since I opened my shop. I have simple feminine items, and some that are more funky and some yet that have a more dark or goth flair. Now I’m trying to figure what my best move would be.
Should I try to use umbrella key words that all my items fit? I think that would prove rather difficult. Or should I ditch the different styles and try to focus on a more cohesive feel? The pics I’ve posted in this entry are my favorite pieces in my shop and I‘d kind of like to go more in that direction. But I’m not sure if they are too different to be sold in the same shop. Or maybe I should keep them all together, it would give my buyers more options. But then my shop feel might feel a bit confusing and hectic.